> ## Documentation Index
> Fetch the complete documentation index at: https://docs.lynxssp.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Creating a Campaign

This page helps you create a campaign on the Lynx SSP platform.

Creating a campaign consists of several steps, including:

## Accessing the Add New Campaign Page

<Steps>
  <Step title="Click 'Add New' Campaign Button">
    <img src="https://mintcdn.com/lynxssp-91a2d3cb/jVFvCf5Nw6YzXEx5/images/AccessingtheAddNewCampaignPage-1.png?fit=max&auto=format&n=jVFvCf5Nw6YzXEx5&q=85&s=7604816a7b41633928b2e0cb5c1b439b" alt="Accessingthe Add New Campaign Page 1 Pn" width="1920" height="987" data-path="images/AccessingtheAddNewCampaignPage-1.png" />

    This will take you to the **Add New Campaign Page**, where you can fill out a form to create a new campaign item.

    <img src="https://mintcdn.com/lynxssp-91a2d3cb/jVFvCf5Nw6YzXEx5/images/FireShotCapture219-CampaignDetailOld-ClientPortal-%5Bdashboard.lynxssp.com%5D.png?fit=max&auto=format&n=jVFvCf5Nw6YzXEx5&q=85&s=974637ca7f066258a95b3466879420b3" alt="Fire Shot Capture219 Campaign Detail Old Client Portal [dashboard Lynxssp Com] Pn" width="1920" height="948" data-path="images/FireShotCapture219-CampaignDetailOld-ClientPortal-[dashboard.lynxssp.com].png" />
  </Step>
</Steps>

## Add New Campaign Form

When creating a campaign on the Lynx SSP Platform, you'll need to prepare and enter several pieces of information or data into the following form:

<img src="https://mintcdn.com/lynxssp-91a2d3cb/jVFvCf5Nw6YzXEx5/images/AddNewCampaignForm.png?fit=max&auto=format&n=jVFvCf5Nw6YzXEx5&q=85&s=f52babcfcb65cb87912419825d91980f" alt="Add New Campaign Form Pn" width="1920" height="982" data-path="images/AddNewCampaignForm.png" />

Based on the form above, the information or data required to create a new campaign is as follows:

<Steps>
  <Step title="Campaign Name (Required)">
    You can enter the **Campaign Name** that you are creating or managing.

    <Note>
      The campaign name you use cannot be a duplicate. When you enter a campaign name that has been used before and is still in the system, the system will issue a warning that the campaign name cannot be used.
    </Note>

    Example: You will create and manage a campaign named "New Product Snack ABC" to promote the latest product from Snack ABC.

    <img src="https://mintcdn.com/lynxssp-91a2d3cb/jVFvCf5Nw6YzXEx5/images/AddNewCampaignForm-1.png?fit=max&auto=format&n=jVFvCf5Nw6YzXEx5&q=85&s=86736e298e51083f3e851e70dd443336" alt="Add New Campaign Form 1 Pn" width="1034" height="109" data-path="images/AddNewCampaignForm-1.png" />
  </Step>

  <Step title="Campaign Type (Required)">
    You must choose one of the two types a campaign can have: Regular or Exclusive (See Campaign Type).

    <img src="https://mintcdn.com/lynxssp-91a2d3cb/jVFvCf5Nw6YzXEx5/images/AddNewCampaignForm-2.png?fit=max&auto=format&n=jVFvCf5Nw6YzXEx5&q=85&s=1ee9959603ce267e3fed9a28d7a49b24" alt="Add New Campaign Form 2 Pn" width="1025" height="112" data-path="images/AddNewCampaignForm-2.png" />
  </Step>

  <Step title="Duration (Required)">
    A campaign has a scheduled period for when it starts and when it ends. You must select the duration range or schedule for the campaign. The format used for this schedule is dd/MM/yyyy \~ dd/MM/yyyy.

    Example: The duration for New Product Snack ABC is from October 01, 2025 - October 31, 2025.

    <Warning>
      The chosen campaign duration will be used when you filter the Campaign Report page. The date range that will be active as a filter on the campaign report page is the range from the campaign's duration ([See Campaign Report ↗](/guideline/generate-report/reports/reports)).
    </Warning>

    <img src="https://mintcdn.com/lynxssp-91a2d3cb/jVFvCf5Nw6YzXEx5/images/AddNewCampaignForm-3.png?fit=max&auto=format&n=jVFvCf5Nw6YzXEx5&q=85&s=59056e363a35227c50b367b705a6de9f" alt="Add New Campaign Form 3 Pn" title="Add New Campaign Form 3 Pn" className="mx-auto" style={{ width:"50%" }} width="605" height="418" data-path="images/AddNewCampaignForm-3.png" />
  </Step>

  <Step title="Total Days">
    This shows the total number of days your campaign will run.

    <img src="https://mintcdn.com/lynxssp-91a2d3cb/jVFvCf5Nw6YzXEx5/images/AddNewCampaignForm-4.png?fit=max&auto=format&n=jVFvCf5Nw6YzXEx5&q=85&s=d8c91edb176d5f57e852296f11aab8a9" alt="Add New Campaign Form 4 Pn" title="Add New Campaign Form 4 Pn" className="mx-auto" style={{ width:"43%" }} width="522" height="121" data-path="images/AddNewCampaignForm-4.png" />
  </Step>

  <Step title="Brand Name (Optional)">
    You can fill in this column with the brand name associated with the campaign you are creating.

    Example: Enter the brand name for the New Product Snack ABC campaign, which is Snack ABC.

    <img src="https://mintcdn.com/lynxssp-91a2d3cb/jVFvCf5Nw6YzXEx5/images/AddNewCampaignForm-5.png?fit=max&auto=format&n=jVFvCf5Nw6YzXEx5&q=85&s=4950fe632b31af4306b5d822f8afcf20" alt="Add New Campaign Form 5 Pn" width="1047" height="99" data-path="images/AddNewCampaignForm-5.png" />
  </Step>

  <Step title="Brand Image (Optional)">
    You can upload a photo of the brand associated with the campaign you are creating.

    <Note>
      The image format should be **.JPG, .JPEG, and .PNG** with a minimum size of **300 x 300 px** (the optimal size is **700 x 700 px**).
    </Note>
  </Step>

  <Step title="Click 'Save & Continue'">
    To continue and save the campaign data you've entered, you can click the **"Save & Continue"** button. Once the campaign is successfully created, you will be directed to ([See Creating a Media Plan ↗](/guideline/generate-report/create-media-plan/create-media-plan)) to fill in the details for the Media Plan.
  </Step>
</Steps>
