> ## Documentation Index > Fetch the complete documentation index at: https://docs.lynxssp.com/llms.txt > Use this file to discover all available pages before exploring further. # Creative Approval Status There are three types of status in creative approval, as follows: ## Need Approval Need Approval is the default status when an advertiser submits creative content on the DSP (Demand-Side Platform) for your review. You must review and decide whether to approve or reject the creative content for display and run a programmatic campaign on your DOOH (Digital-Out-of-Home) inventory. Creative Approval Status Need Approval *** ## Approved Approved is a status where you have reviewed and approved the advertiser's creative content and are ready to run a programmatic campaign on your DOOH (Digital-Out-of-Home) inventory. Creative Approval Status Approved *** ## Rejected Rejected is a status where you have reviewed and rejected creative content from the Advertiser, so you cannot run a programmatic campaign on your DOOH (Digital-Out-of-Home) Inventory and must resubmit creative content according to the criteria. Creative Approval Status Rejected