This feature allows you to activate DOOH (Digital-Out-of-Home) Inventory so that it can enter open RTB, which makes it possible to sell DOOH (Digital-Out-of-Home) Inventory slots with a wider reach because it involves (Internal & External DSP, Adserver, Ad Exchange) in the transaction.By activating programmatic advertising, the process of buying and selling advertising media can be automated in real time. This technology also ensures that ads are displayed to the right audience, in the right place, and at the right time (See Programmatic ↗).