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The Lynx SSP Dashboard provides a variety of menus that help you monitor the performance of your campaigns and inventories in real-time through an overview. Navigation Bar Below is an explanation of each menu available on the Navigation Bar:

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Organization

Displays information about your current organization account. You can also switch to other organizations that you have access to.

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Dashboard

The main page of the Lynx SSP Platform contains an overview of campaign and inventory performance.

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Libraries

Contains Media Library and Filler Content.
Upload and manage creatives to be used in campaigns and creative fillers (See Media Library ↗).
Create and manage filler content consisting of creatives that will be displayed to fill empty inventory slots (See Filler Content ↗).

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Campaign

Plan, manage, and monitor regular campaigns for your clients (See Campaign ↗).

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Inventory

Provides access to Display, Geofence, and Schedule for your inventories.
Manage and track your billboard inventory (See Inventory ↗).
Create geofenced areas for digital mobile LED inventories (See Geofence ↗).
Monitor the slot availability schedule of your digital inventories (See Schedule ↗).

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Operational

Manage playlist orders or the sequence of creative content displayed on your digital inventory (See Playlist Order ↗).

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Programmatic

Manage programmatic campaigns, deals, ad exchange and creative approval.
Create Programmatic Guaranteed (PG) & Private Marketplace (PMP) deals for advertisers on the Demand-Side Platform (DSP) (See Deal Management ↗).
Monitor the performance of the programmatic campaign deals running on your digital inventory (See Ad Exchange ↗).
Review and approve programmatic creatives before they are displayed (See Creative Approval ↗).

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Settings

Manage your account and organization settings (See Manage Profile ↗).
Change your account password (See Change Password ↗).
View member accounts within the same organization (See Members Management ↗).
Create brand data related to campaigns (See Brand Settings ↗).
Log out from the Lynx SSP platform.